新 诺 简 介

我们——一支经历了互联网光荣与梦想、璀璨与沉积的IT团队，一个经历春夏秋冬“轮回”而再生的“第四媒体”新生代，一拨儿在700多个日行星移的自转，仍围绕“我的太阳”公转、矢志不渝、执著于创新的发烧友；一伙儿憧憬着乾坤再造、演绎人生激情的梦幻组合！
我们——全国首创的汽车&时尚网站，凸显汽车消费与时尚生活美仑美奂的完美组合、追求有车生活后的时尚品位，不同阶层的有车一族，都能享受到完全时尚的生活品质，茫茫人海、滚滚车流，皆为芸芸众生相；直对百味人生的感觉、面对驾驭人生之舟的触觉，都将从“新诺轿车”的视窗中得到完美的视觉享受；它像醇香的咖啡，它像动听的music，它更像一本隽永的畅销读物，实时演绎着有车生活的“写意”与“工笔”。

我们——率先倡导“行业新闻社会化”，让汽车这个传统产业里点击出洋溢着火热激情的社会生活，在互动中铺垫厂商理性销售与用户理性消费的沟通网络；同时高擎“行业新闻原创化”旌旗，旗帜鲜明地“删除”车坛上的“假冒”、“假球”、以及生活舞台上的肤浅浮躁，告别人云亦云或不知所云，“登陆”真实、积极、互动的有车生活“首页”！

我们——率先提倡“汽车娱乐经济”，强调汽车消费的用户群（包括潜在用户群）的“自娱自乐”，在互动氛围中充沛地享受驾车体验，在娱乐化的轻松中领悟有车生活的乐趣，让体验引发消费需求，最终体会到汽车是引发质变的载体，从而自驾车带来的房地产、旅游、餐饮、购物等相关行业的消费渴求，形成以车为龙头的娱乐经济供应链；

我们——率先定位在轿车（car）与时尚生活的“交叉换位”上，主要为了细分市场上的超细分服务上进行前所未有、脱胎换骨的整合传播与整合营销调整，孰不知轿车消费亦成为汽车消费、时尚消费、乃至社会消费的原动力之一，轿车的品牌与品种的竞赛最为惨烈、私车的消费最为活络、新诺(中国)轿车网正是这以一大环境下的应运而生。堪称与时俱进、总揽潮头浪尖的垂直网站的创新——有车的生活好，有品位的时尚生活更好，这就是新诺轿车与众不同的特色所在！

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Introduction of Sinocars

We form an IT team who experiences success and dreams, ups and downs of IT industry. We are the new generation of "The Fourth Media" who makes a rebirth in a new surroundings. We are the car fans who dare to face difficulties and failure, but still keep a high morale. We are the greatest Working partners.

www.sinocars.com.cn is the first website which combines cars and vogue. It caters for those car owners or those who dreams to become car owners. It likes a cup of coffee, music or a popular book.

We propose "the socialization of auto news" and build a bridge connecting carmakers and consumers. We hold the banner of " originality of auto news", getting rid of all copies, imitations and so-called impulsive stuff.

We initiate "to make business out of entertainment" and emphasize a kind of "enjoy yourself" for car owners or potential car owners. We encourage them to experience the feeling of driving a car, to grasp the pleasure from driving a car and to make them eager for driving a car. Meanwhile other relative business such as real estate, tourism, restaurants and shopping will also be spurred on.

Car and vogue are our orientation. We believe that the consumption of car is the motive force of automobile consumption, vogue consumption and even social consumption. The competition of car brands and models is the fiercest. The consumption of private cars is the briskest. So we fix our eyes on cars and this is also the distinctive feature of Sinocars.