本田中国公司公布了2018年6月中国终端汽车销售的数据总量,本田旗下的品牌在国内6月份总销量为107985辆汽车,同比下降6%。今年前六个月累计销量609100辆,同比下降6.4%。广汽本田6月销量61301辆,同比增长9.8%。不同,东风本田6月销量46684辆,同比下降20.9%。本田7月3日表示,中国市场已经连续五个月销量下跌。在本田CR-V今年初暴露质量问题后,本田销量开始下跌。虽然东风本田在今年5月通过召回解决了问题,但并没有使本田在今年上半年销量出现增长。值得注意的是,5月发生的召回导致CR-V6月销量同比下降77.4%。除了思域,东风本田绝大多数车型6月销量均出现下降,从而导致本田在中国市场销量整体下跌。由于雅阁、飞度、凌派和缤智等车型的旺销,广州本田6月份销量出现同比增长,而5月销量则下降11.4%。此外,讴歌品牌6月销量下降25.9%,也对本田在中国市场的整体表现造成了一些影响。
Honda China car sales drop for five months in a row
Honda Motor's China sales declined 6% in June over the previous year to 107,985 units, according to the sales data released by Honda China.
For the first six months, the company saw its cumulative sales dropping 6.4% year on year in the world's largest auto market to 609,100 units. GAC Honda delivered 61,301 vehicles in June, achieving a year-on-year growth of 9.8%. However, the other joint venture Dongfeng Honda June sales plunged 20.9% from the year-ago period to 46,684 units.
The Tokyo-based carmaker said on July 3 that its China sales have faced year-on-year decrease for 5 consecutive months. Honda's sales took a hit in China after the quality issues of its CR-V SUV model exposed earlier this year. Although Dongfeng Honda solved the issue by filing a plan in May to recall troubled cars, it has not made Honda sales pick up in China by the end of June.
It's noteworthy that the CR-V year-on-year sales drop in June was much slower than the year-on-year plunge of 77.4% occurred in May. Apart from the Civic, most models under Dongfeng Honda saw their sales shrinking in June to different degrees, which largely resulted in Honda's overall sales downturn in China.
Thanks to the robust sales performances of the Accord, Fit, Crider and Vezel, GAC Honda achieved a positive year-on-year growth last month, versus the sales drop of 11.4% in May. Besides, the Acura brand sales slumped 25.9% in June, which has little effect on the automaker's total sales due to its rather small total quantity.