福特汽车13日宣布，三月份中国市场零售销量83666辆，同比下降11%，一季度其在中国市场累计销量逾207000辆，较去年同期下降19%。零售数据显示，长安福特上月销量46217辆，同比下降22%，今年前三个月累计销量124459辆，同比下降26%。江铃汽车上月销量31144辆（不包括出口量），同比增长5%。一季度零售量66540辆，同比下降6%。而林肯品牌无论是三月份还是一季度销量均分别增长27%和10%，达到5051辆和12710辆。林肯品牌计划到2022年在中国投产五款车型以便扩大市场份额。至于具体车型，福特翼博三月销量同比增长7%，此外，福特全顺和江铃特顺，上月销量增加70%，江铃皮卡销量增加8%。此外，三月份，林肯领航员销量创新高，同比增长135%，成为林肯品牌最畅销车型。更重要的是，林肯轿车三月销量同比增长44%。福特汽车亚太区总裁、福特汽车(中国)有限公司董事会主席兼首席执行官傅礼德表示，SUV(运动型多用途车)、商用车以及豪华车是福特汽车今年在中国市场的战略重点。福特汽车将不断扩充产品阵容，为中国消费者带来更多选择。

 

Ford Motor China sales fall 19% YoY in Q1, Lincoln brand sees positive growth

Ford Motor China retail sales in March reached 83,666 vehicles, declining 11% year on year, according to the data released by the automaker on April 13. Meanwhile, in the first quarter of the year, the company achieved a sales volume exceeding 207,000 units with a year on year falloff of 19%.

 

According to the retail sales data, Changan Ford delivered 46,217 vehicles last month, slumping 22% from a year ago. Meanwhile, its cumulative sales during the first three months also faced a year-on-year slump of 26% to 124,459 units. Jiangling Motors handed over 31,144 vehicles (excluding exporting sales) in the past month, up by 5% over the previous year. In the meantime, its Q1 retail sales in China dropped 6% year on year with 66,540 units delivered.

 

It is noteworthy that both March and Q1 retail sales of the Lincoln brand boasted year-on-year growth of 27% and 10%, with 5,051 units and 12,710 units handed over respectively. According to relevant reports, the luxury brand plans to locally produce 5 models in China by 2022 to enlarge its market shares in this country.

 

However, the retail sales of imported vehicles shrank by 17% year on year in March and sharply dropped 27% from a year ago.

 

As to models, the sales of Ecosport obtained a year-on-year sales growth of 7% in March. Besides, the total deliveries of two light bus models, Ford Transit and Jiangling Teshun, soared 70% year on year last month and the monthly sales of Jiangling pickups grew 8% over the previous year.

 

In addition, the deliveries of the all-new Lincoln Navigator reached a new high in March with an impressive year-on-year surge of 135%, the best seller among Lincoln-branded models. Moreover, the sedan sales in March leapt 44% year on year as well.

 

According to Peter Fleet, Ford China's chairman and CEO, SUV, commercial vehicle and luxury vehicle will be the company's strategic highlights in China this year. Ford Motor will continuously enrich its product portfolios to provide Chinese consumers with more options.