长安即日起启动2017年车市官降第一发。凡购买长安汽车旗下车型CS15、CS35、CS75、新逸动、新逸动XT、悦翔V3、悦翔V7、新奔奔、睿骋皆可坐享直降4000元到18000元的优惠。目前在售车型中，除CS95、凌轩等全新产品外的全部明星车型都将参与降价让利。其中，长安睿骋官方最高直降18000元。根据长安汽车月初发布的销量公告，今年4月份，长安汽车产量为21.4262万辆，同比下滑15.25%；销量为16.1862万辆，同比下滑27.61%。今年1-4月，长安累计产销新车分别为949,200辆和1,000,590辆，同比下滑8.34%和5.79%。这其中，又以旗下自主品牌整体下滑最为严重。数据显示，长安汽车自主品牌旗下逸动、悦翔系列、CS车型系列、CX70、欧诺、欧尚等9款主要车型4月份总销量仅为39,853辆，3月份这9款车型总数据为115,823辆。另，根据乘联会最新发布的数据，此前一直是乘用车车企销售前十榜单常客的长安汽车经过4月份销量的下滑，已经跌出了前十榜单。针对长安4月销量疲态，全国乘联会秘书长崔东树表示：“4月份整个行业调整库存的压力都比较大，长安汽车应该是预先调整库存，减轻经销商渠道的压力以应对市场淡季来临。”
Changan launched official price cuts to promote sales
It’s learned from official news that Changan will start official price cut for the first time in 2017. Any customer buying CS15, CS24, CS75, New Eado, New Eado XT, Alsvin V3, Alsvin V7, New Benni and Raeton will enjoy price benefits from RMB 4,000 to 18,000.
All the star models, expect for CS95 and Ling Xuan, will join in the price cuts. Changan Raeton will face the highest price benefit of RMB 18,000.
According to the latest sales report, Changan Auto has a monthly production volume of 214,262 units in April, decreasing 15.25% year-to-year. The sales volume reaches 161,862 units, decreasing 27.61% year-to-year. The total production and sales volume from January to April reach 949,200 and 1,000,590 units respectively, decreasing 8.34% and 5.79% year-to-year. Self-independent brands face the largest decline. It’s showed that the total sales volume of nine self-independent models including Eado, Alsvin series, CS series, CX70, Honor and Auchan reaches only 39,853 units in April, compared with the 115,823 units in March.
Besides, Changan Auto has dropped out of the top 10 passenger vehicle companies in terms of sales volume. Cui Dongshu, General Secretary of CPCA, said that, “The whole industry is facing great pressure of adjusting inventories in April. Changan Auto is adjusting inventory in advance to decrease dealerships’ pressure to cope with the slack season.”