上月国内小型车销量下降31.9%。上月乘用车销量为175.9万辆，其中包括91.7万辆新车。而小型车销量为84.1万辆，比去年同期下降16.7%。而在2011年，小型车所占市场份额为22.1%，而到八月底，这一份额降至15.3%。缺乏新产品开发和顾客需求变化是市场份额下降的主因。目前中国市场更青睐SUV，对小型车需求降低。去年备受关注的合资品牌，上月也不再受到关注。韩系美系小型车市场表现最差，销量都下降了45%。日系车品牌由于产品没有升级，无法满足顾客需求，销量也下降了33.7%。

 

Sales of Small Car Plummeted by 31% in China

Reportedly, sales of small cars dropped by 31.9% in China in August.

Sales of passenger vehicles were 1.759 million units in this month, including 0.917 million units of vehicles of new modes. And sales of small cars were 0.841 million units with a year-on-year decrease of 16.7%. Look back on 2011, market shares of small car was 22.1%, which, however, decreased to 15.3% by the end of August of this year.

 

Lack of development in products and changes in customerdemands may lead to decrease in market shares of small cars. To be notice, Chinese now prefer SUV, resulting in less demands of small cars to some extents.

 

Performance of JV brands, which was great last year, has shown negligible development this month. Small cars of Korean brands and of American brands have had worst market performance, with decreases of both 45% in sales. And that of Japanese brands has also plummeted by 33.7%, due to lack of improvement in products, failing to meet customer demands.